Wednesday, April 25, 2012

Chevrolet brochure / 1964


Typical car brochure from Chevrolet in the sixties and to try something slightly different the pages were presented in a magazine format. The Belair spread could have been a fiction feature from the Saturday Evening Post, McCall’s or Redbook. Of course it wasn’t designed by any publication designer because all the text is shown as one paragraph. The last spread with the tech details is a fun read though.
   There is a GM for '57 brochure in the November 2012 archive

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